content is the textual, visual, or aural content that is encountered as part of the user experience on websites. It may include—among other things—text, images, sounds, videos, and animations.
A content or destination page is a webpage that enables a person to complete a task.
For example, a content page might provide the product information they are looking for, tell them the time the next bus leaves, or enable them to download a file.
In addition to content pages, websites typically have pages that can be used to find content pages. These navigation pages provide an overview and a way of linking to content pages, often grouping links by subject, topic or theme.